Business; Marketing; Teachers, Students, International Trade. A general text designed for relatively advanced students with a direct focus on the development of management skills in handling the problems of multinational businesses. (777 Pgs.) Blue and Black covers with gold lettering. VVGAUTHOR: Stefan H. Robock & Kenneth Simmonds PUBLISHER: Richard D. Irwin, IL ISBN: 0256025142 YEAR: 1983 FORMAT: Hardcover EDITION: Third Ed.