The Great Marketing Turnaround - The Age of the Individual and How to Profit From It

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SKU:AA/HC/7283

Marketing, Advertising, Sales Promotion. The Age of the Individual and How to Profit from it. (336 Pgs.) No DJ, blue boards with Gold lettering, Prev. name forepage, otherwise, VVG.

AUTHOR: Stan Rapp & Tom Collins
PUBLISHER: Tor Books, NY
ISBN: 0133655601
YEAR: 1990
FORMAT: Hardcover
EDITION: First Ed.