Handbook Of Modern Marketing

Handbook Of Modern Marketing

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$32.95
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$32.95

SKU:AA/HC/4469

Marketing: What's New in Marketing' What's New and What's timeless too is what's in this Handbook of Modern Marketing. 22 all-new chapters on the latest developments. Plus dozens of other chapters, completely rewritten on many important topics. Beautiful DJ, VVG

AUTHOR: Victor P. Buell
PUBLISHER: McGraw-Hill Book Company
ISBN: 0070088543
YEAR: 1986
FORMAT: Hardcover
EDITION: Second Ed.